Category Archives: Salesforce

Google + Salesforce: A Smart Combination

Posted on May 22, 2007 by Christine

Just after Microsoft declared that it would finally get on the bandwagon and start putting more focus on developing SaaS (Software as a Service) applications, Google announced that it may partner with the SaaS leader and innovator Salesforce.com. This was … Continue reading →

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35% of All Software Installed is Stolen – Finding a Better Solution to Software Sales

Posted on May 17, 2007 by Christine

According to a recent survey by the Business Software Alliance, 35% of all software installed on computers is pirated software. The theft, they say, amounts to $40 billion in global losses. It seems that the more expensive software is, the … Continue reading →

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3 Ways Companys Are Using CRM Software to Grow Their Businesses

Posted on May 2, 2007 by Christine

The huge surge of popularity in SalesForce.com’s CRM ‘non-software’ shed some interesting light on the desperate need for an intuitive customer relationship management tool in the business marketplace.  If your company has more than one person handling customer service inquiries, … Continue reading →

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Own or ‘Rent’ your Business Software? Software as a Service Vs. Software Ownership

Posted on April 18, 2007 by Christine

Salesforce.com is very proud of the fact that it is NOT software. In fact, the word “Software,” encircled by the red Ghostbusters circle and slash is its logo. But isn’t software a “good” thing? This leaves many people wondering… if … Continue reading →

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Politicians Finally Learn What Businesses Have Known For Years… You’ve Got to Understand Your Target Audience

Posted on April 17, 2007 by Christine

Salesforce.com recently launched CampaignForce, a new type of CRM app designed specifically for politicians to manage their campaigns.  The new app gives campaign managers a slew of benefits including, a web based single point of access to campaign-related and a … Continue reading →

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